Bayer announces new growth roadmap driven by rejuvenated portfolio

Corporate Focus On the second day of the 2026 J.P. Morgan Healthcare Conference, Stefan Oelrich, President of Bayer’s Pharmaceuticals Division, outlined the group’s comprehensive transformation. Following a period of patent expirations for key legacy products, Bayer is now prioritizing operational efficiency and new growth catalysts.

Strategic Highlights:

  • Momentum from New Launches: New product launches contributed $1.7 billion in revenue during the first nine months of 2025. The group anticipates 2026 to be the final transitional year before entering a phase of mid-single-digit revenue growth starting in 2027.

  • Five Key Growth Pillars:

    1. Nubeqa: A prostate cancer treatment poised to become a market leader with the company’s highest revenue potential.

    2. Kerendia: A pioneering solution in cardiovascular and renal care.

    3. Lynkuet (elinzanetant): A non-hormonal therapy for menopause, targeting a high-unmet-need market segment.

    4. Asundexian: A next-generation anticoagulant expected to redefine standards of care with superior safety profiles.

    5. U.S. Market Re-entry: Focusing on strategic cardiovascular assets to rebuild its North American footprint.

  • Operational Streamlining: Through the “Dynamic Shared Ownership” (DSO) model, Bayer has reduced its workforce by over 12,000 positions (primarily in management) to eliminate bureaucracy, aiming for €2 billion in annual savings by the end of 2026.

  • Financial Outlook: Bayer targets a return to profit margins in the 30% range by 2030, while simultaneously working to resolve long-standing legal challenges and litigation issues.

Source: https://www.pharmexec.com/view/jp-morgan-2026-bayer-rejuvenated-portfolio

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